Shop The Coca Cola 1971 Unity Collection

Shop The Coca Cola 1971 Unity Collection

See the 1971 Unity Collection in store now.

Marking the 50th anniversary of its iconic "Harmony" commercial, featuring a diverse group of young people singing together on an Italian hilltop that they would "like to teach the world to sing, in perfect harmony," Coca-Cola has launched the 1971 Unity Collection including a special, limited edition SMEG FAB refrigerator. It's funky, packed with love and it's the real thing!  I'd Like To Teach The World To Sing was a huge hit for British band The New Seekers in 72 and topped charts across the globe being recorded in many languages.

The unique Coca-Cola-inspired artwork embodies the spirit of inclusiveness, diversity, and optimism that the Harmony commercial is remembered for.

"Peace throughout the land!" 

Coca-Cola